New PDF release: AMACOM Building Your EBay Traffic the Smart Way

By Joseph T. Sinclair

ISBN-10: 0814472699

ISBN-13: 9780814472699

«What in the event you might double your eBay revenues with one mouse click on? Sound most unlikely? Welcome to the following huge improvement on the planet of on-line auctions: datafeeds. utilizing a datafeed to export your eBay public sale listings, your goods will now floor in shopping-focused searches played by means of engines like Yahoo! purchasing, Amazon, and Googles new Froogle provider. rather than a basic seek, which reveals hundreds of thousands of web content that only point out an merchandise, websites like Froogle and Yahoo! procuring go back an inventory of on-line shops who truly promote the product. do you want to be on these lists? «Building Your eBay site visitors the great way» provides dozens of latest ideas for attaining humans whose simply objective is to shop for. With public sale administration software program or a provider, your eBay enterprise info is stored in a database which may feed details to different e-commerce structures - like Froogle, Yahoo! procuring, Amazon, and different product se's. because of this your product is now on hand not just to eBay purchasers but additionally to a complete new universe of web shoppers! «Building Your eBay site visitors the good way» additionally unlocks the superb energy of cross-selling (linking from one public sale to another), special ads, pro-quality images, eBay shops, on-line shops, and lots more and plenty more!»

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You export the data to the target website. Another way of saying this is that you provide a datafeed to the target website. Froogle and Yahoo Google is the leading search engine with a market share that’s over 50 percent. Yahoo runs a distant second with a market share that’s about 20 percent. Both Google and Yahoo have created strictly retail searches (searchs that return only products for sale). Google calls its special search Froogle. Yahoo calls its special search Yahoo Shopping. From your point of view, you can send a datafeed to each and expand your sales.

Each retailer typically must pay a fee to have their products included in the comparisons. The data regarding the products is submitted via a datafeed. The comparison websites buy ads on Google, which appear along the right side of the screen when a Google user seeks information about a specific product. Thus, as a retailer comparison website participant, you get prime advertising at a reasonable cost. The catch is that if your price isn’t the lowest (in the comparison), your chances of making a sale are not high.

It may not be cost-effective for you. With Froogle, however, your website doesn’t have to get found. You provide a datafeed to Froogle, and your listings (items) will appear in the Froogle catalog (webpages). It’s simple, and it’s free. Froogle started its beta test in December of 2002. Yahoo copied it soon thereafter with Yahoo Product Search, which was in beta until the fall of 2003. Yahoo Product Search was free to retailers while in beta. 18 BUILDING YOUR EBAY TRAFFIC THE SMART WAY Beta Testing A beta test is the last test of a hardware or software product used under normal conditions before it officially goes on the market for sale to the public.

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AMACOM Building Your EBay Traffic the Smart Way by Joseph T. Sinclair


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